Momentum Creative Problem Solving (CPS)
This is a highly interactive, hands-on workshop that instructs participants in an advanced version of the classic Osborn-Parnes model of Creative Problem Solving. It grounds participants in the basic principles of creative and innovative thinking. Participants work through and learn a classic framework, a deliberate creativity methodology using a case study and their own business challenges. CPS is a proven framework and is an essential building block for innovation. The workshop improves both individual and team capacity to do:
- more appropriate objective setting
- more effective research and challenge exploration
- more insightful problem/opportunity framing and reframing
- breakthrough idea generation, using advanced tools and techniques
- focused solution development and enhancement
- more effective and dynamic action planning
Gregg Fraley is a highly experienced instructor in the CPS framework and his extensions to the model create Momentum CPS. He trains facilitators and fellow trainers at the Creative Problem Solving Institute (CPSI) and has taught this course to companies like Barclay’s Bank, Leo Burnett Advertising, and Coca-Cola. His book, Jack’s Notebook, is a business novel about the CPS process, compliments the course material.
Clients choosing a longer format version of this course get more guided practice using the model.
Clients often couple this course with a real-world ideation session afterwards. Optionally, clients can couple this workshop with the Foursight Assessment which provides additional insight into each participants creative thinking style, strengths, and weaknesses.
This course is available virtually, over several sessions, allowing more thinking time between steps in the process. This is highly suggested when clients want to work on a real business challenge as part of the learning process.
Running time: 3 hours for an introductory course, a full day (6 hour) course, or a comprehensive 2 1/2 day immersion. Virtual sessions are done with 6 one-hour sessions, using web-based tools and conference calls.
Contact Gregg directly for a detailed course outline: gregg@greggfraley.com